LNN logo

THE LARGEST LOCAL DIGITAL NEWS NETWORK IN CANADA

OUR
STORY

We are storytellers. We tell the stories of our communities—and yours, too—in a trusted environment for consumers. Our mission is to continually create and adapt dynamic digital platforms to bring our advertisers and audiences together.
We are storytellers. We tell the stories of our communities—and yours, too—in a trusted environment for consumers. Our mission is to continually create and adapt dynamic digital platforms to bring our advertisers and audiences together.

OUR
STORY

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Our NetWork

The Local News Network is the largest hyper-local digital news network in Canada. Each site in the network is home to local journalists who cover the communities in which they live. The participating publishers in the network are Glacier Media, Village Media, Black Press Media, Golden West Broadcasting, Great West Newspapers, The Alberta Newspaper Group, Continental Newspapers, and SaltWire. LNN is a brand-safe environment for our digital marketing message.

our history

The Local News Network was formed in 2021 to meet the demands of the Canadian digital-ad-buying community. Writing compelling, truthful stories is at the heart of what we do.

our solution

We build platforms that take advantage of cutting-edge technologies and blend them with tried-and-tested solutions to deliver compelling digital-marketing solutions. Combined with in-depth audience data, our specialists implement your digital solutions across all mediums, cutting through the noise to help propel your business forward.

Our team

Our culture is dynamic, entrepreneurial, and independent, emboldened by a commitment to our people and their growth, as well as our customers and their success.

Meet Our Team

City Friends
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OUR
AUDIENCE

CURRENT USERS

245M

245M

245M

245M

245M

245M

WE BUILD
AUDIENCE

The Local News Network is the largest hyper-local digital network in Canada.

News readers are captive online audiences. They trust our network of 197 established community news brands as their primary source for local information.

Vancouver is Awesome Logo Castanet Logo Tricity Logo Squamish Logo Sudbury Logo
Richmond News Logo Pique Logo REW Logo PR Peak Logo Guelph Today Logo
Used Logo Surrey Now-Leader Logo Vernon Morning Star Logo Victoria News Logo Kelowna Capital Logo
Delta Optimist Logo Medicine Hat News Logo BIV Logo Burnaby Now Logo The Chronicle Journal Logo
Alaska Highway News Logo St Albert Today Logo Times Colonist Logo Orilla Matters Logo Steinbach Logo
Discover Moose Jaw Logo Discover Estevan Logo Sootoday Logo Collingwood Today Logo North Shore News Logo Salt Wire Logo
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Our
Reach

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TARGET

CUSTOM AUDIENCE SEGMENTS

Target visitors of the Local News Network based on purchasing need, consumer behaviours, lifestyle affinities or demographic qualities. We can leaverage both the first-party data and third-party data. Custom segments and PMPs available.

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Client site Retargeting

By adding our pixel to your site, we can retarget your visitors when they revisit any of our sites.

Activity tracking

We can target users based on how they interact with your ad.

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Conversion Tracking

Measure your ad campaigns on our network by tracking conversions, such as a form fill.

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Content coverage

LNN offers products in categories as diverse as sports, entertainment, lifestyle, local businesses, and municipal politics.

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Sponsored content

High-quality content drives engagement. More consumers will engage with online ads if they are surrounded by high-quality content.

TARGET

CUSTOM AUDIENCE SEGMENTS

Target visitors of the Local News Network based on purchasing need, consumer behaviours, lifestyle affinities or demographic qualities. We can leaverage both the first-party data and third-party data. Custom segments and PMPs available.

snowboarding

Client site Retargeting

By adding our pixel to your site, we can retarget your visitors when they revisit any of our sites.

activity tracking

Activity tracking

We can target users based on how they interact with your ad.

snowboarding

Conversion Tracking

Measure your ad campaigns on our network by tracking conversions, such as a form fill.

Content coverage

LNN offers products in categories as diverse as sports, entertainment, lifestyle, local businesses, and municipal politics.

snowboarding

Sponsored content

High-quality content drives engagement. More consumers will engage with online ads if they are surrounded by high-quality content.

Specialty
Product Suite

Our interest-based audience segments are highly engaged and loyal readers. Our specialty sites offer unique opportunities to get your message in front of these high-quality audiences.

USED.CA

COMMUNITY DISPLAY

We build high-performing digital teams to support your business goals. Our full suite of digital services can help increase your capacity to manage ambitious media plans.

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Get In Touch

Thank you for your interest in the Local News Network. Please leave your contact information if you have any questions or feedback. We will be in touch shortly.

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Need to get in touch with us right away?

Alvin Chow | National Advertising Sales
E-mail: achow@glaciermedia.ca
Phone: 778 834 3396